The VAR Guy

Seeking to build a channel — or join a partner program — but not sure where to start? Perhaps you should steal a page from NetEx, which specializes in Data Center Acceleration solutions for IP networks.

NetEx says it has signed up 25 channel partners. But the company didn’t work in a vacuum on this channel project. Instead, the Minneapolis-based firm used The Lauffin Group to line up the partners, which position NetEx’s software as a way to speed backup, recovery and archiving applications.