Comments on: SugarCRM Veteran Builds Pentaho’s Open Source Channel http://www.thevarguy.com/2008/12/03/sugarcrm-veteran-builds-pentahos-open-source-channel/ Channel News, Reseller News and Channel Partner Programs Fri, 10 Feb 2012 12:00:23 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: The VAR Guy http://www.thevarguy.com/2008/12/03/sugarcrm-veteran-builds-pentahos-open-source-channel/comment-page-1/#comment-90688 The VAR Guy Thu, 08 Jan 2009 15:41:13 +0000 http://www.thevarguy.com/2008/12/03/sugarcrm-veteran-builds-pentahos-open-source-channel/#comment-90688 Scott: The timing of your comment is quite interesting. Lars and The VAR Guy expect to speak really soon (really, really soon...) and the result should be a podcast or news update the week of Jan. 12. Scott: The timing of your comment is quite interesting. Lars and The VAR Guy expect to speak really soon (really, really soon…) and the result should be a podcast or news update the week of Jan. 12.

]]> By: Scott Dahlgren http://www.thevarguy.com/2008/12/03/sugarcrm-veteran-builds-pentahos-open-source-channel/comment-page-1/#comment-90686 Scott Dahlgren Thu, 08 Jan 2009 15:37:10 +0000 http://www.thevarguy.com/2008/12/03/sugarcrm-veteran-builds-pentahos-open-source-channel/#comment-90686 This is a good move by Pentaho but the challenge will be to stay focused and committed to developing/nurturing these partner relationships long term. High value VARs, System Integrators and ISVs are key to creating real demand and becoming true extensions of the direct sales team but it takes time to build the trust and relationships necessary to become a strategic component of the partner's go-to-market strategy. You are right that the "open source channel is learning how to walk" but more are beginning to realize that these high-value partners can expand awareness, extend sales reach, and ensure successful customer deployments with minimal cost. Scott Dahlgren This is a good move by Pentaho but the challenge will be to stay focused and committed to developing/nurturing these partner relationships long term. High value VARs, System Integrators and ISVs are key to creating real demand and becoming true extensions of the direct sales team but it takes time to build the trust and relationships necessary to become a strategic component of the partner’s go-to-market strategy. You are right that the “open source channel is learning how to walk” but more are beginning to realize that these high-value partners can expand awareness, extend sales reach, and ensure successful customer deployments with minimal cost.

Scott Dahlgren

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