Comments on: Cisco Partner Summit: More Than Servers http://www.thevarguy.com/2009/05/29/cisco-partner-summit-more-than-servers/ Channel News, Reseller News and Channel Partner Programs Fri, 10 Feb 2012 12:00:23 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: The VAR Guy http://www.thevarguy.com/2009/05/29/cisco-partner-summit-more-than-servers/comment-page-1/#comment-102063 The VAR Guy Mon, 01 Jun 2009 22:35:40 +0000 http://www.thevarguy.com/?p=2936#comment-102063 @Curious: You've got some strong points. The VAR Guy believes Cisco's alleged interest in LifeSize involves a potential low-cost HD video conferencing play. But your thoughts on Radvision, Vidyo, etc., are interesting and The VAR Guy will check out those technologies. Side note: Just as The VAR Guy suspected, Cisco's PR team is armed with Flip video cameras at the conference. Will The VAR Guy's cover be blown? @Curious: You’ve got some strong points. The VAR Guy believes Cisco’s alleged interest in LifeSize involves a potential low-cost HD video conferencing play. But your thoughts on Radvision, Vidyo, etc., are interesting and The VAR Guy will check out those technologies.

Side note: Just as The VAR Guy suspected, Cisco’s PR team is armed with Flip video cameras at the conference. Will The VAR Guy’s cover be blown?

]]> By: Curious http://www.thevarguy.com/2009/05/29/cisco-partner-summit-more-than-servers/comment-page-1/#comment-102055 Curious Mon, 01 Jun 2009 21:48:37 +0000 http://www.thevarguy.com/?p=2936#comment-102055 Hmmm...not sure why Cisco would want or need LifeSize. Cisco is using different technology from LifeSize today and also licensed another technology (scalable video coding) from a company called Vidyo. Buying Lifesize doesn't really solve thier real need, which is video infrastructure (specifcally an MCU). Cisco OEMs a bridge from Radvision today (which just started supporting the same technolgy licensed from Vidyo - a coincidence?). My guess is that Cisco would buy Radvision for its bridge before it bought Lifesize for just video endpoints. Radvision is also probably cheaper than LifeSize and Cisco could buy Vidyo (also cheap) and stick with their current technology model. Or, they could pay more to buy Polycom or Tandberg and get the whole enchilada, plus a large installed base. Either way, not sure this rumor holds much water. Anyone disagree? Hmmm…not sure why Cisco would want or need LifeSize. Cisco is using different technology from LifeSize today and also licensed another technology (scalable video coding) from a company called Vidyo. Buying Lifesize doesn’t really solve thier real need, which is video infrastructure (specifcally an MCU). Cisco OEMs a bridge from Radvision today (which just started supporting the same technolgy licensed from Vidyo – a coincidence?). My guess is that Cisco would buy Radvision for its bridge before it bought Lifesize for just video endpoints. Radvision is also probably cheaper than LifeSize and Cisco could buy Vidyo (also cheap) and stick with their current technology model. Or, they could pay more to buy Polycom or Tandberg and get the whole enchilada, plus a large installed base. Either way, not sure this rumor holds much water. Anyone disagree?

]]> By: Loraine Antrim http://www.thevarguy.com/2009/05/29/cisco-partner-summit-more-than-servers/comment-page-1/#comment-101751 Loraine Antrim Sun, 31 May 2009 18:05:40 +0000 http://www.thevarguy.com/?p=2936#comment-101751 Well, VAR Guy, I knew you would flip for Flip Video and I think that Cisco partners will as well. But partners might consider using a Flip camera as a messaging and marketing tool: a way to deliver relevant content to their customers in an engaging way. Partners can take advantage of social media's obsession with all things video by using Flip to connect in new ways to generate demand and customer loyalty. Who knows, there might even be the next Francis Ford Coppola lurking in the Channel. Hint to Cisco: how about a Cisco Partner Oscars at next year's Summit? Well, VAR Guy, I knew you would flip for Flip Video and I think that Cisco partners will as well. But partners might consider using a Flip camera as a messaging and marketing tool: a way to deliver relevant content to their customers in an engaging way.

Partners can take advantage of social media’s obsession with all things video by using Flip to connect in new ways to generate demand and customer loyalty. Who knows, there might even be the next Francis Ford Coppola lurking in the Channel. Hint to Cisco: how about a Cisco Partner Oscars at next year’s Summit?

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