Comments on: Memo to Cisco: Flip Your Branding Switch http://www.thevarguy.com/2009/11/25/memo-to-cisco-flip-your-branding-switch/ Channel News, Reseller News and Channel Partner Programs Fri, 10 Feb 2012 12:00:23 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: The VAR Guy http://www.thevarguy.com/2009/11/25/memo-to-cisco-flip-your-branding-switch/comment-page-1/#comment-106092 The VAR Guy Tue, 01 Dec 2009 12:39:34 +0000 http://www.thevarguy.com/?p=6215#comment-106092 Alex: The VAR Guy saw that TV commercial over the Thanksgiving holiday weekend. Smart move by Cisco to add their logo to the Flip TV commercial. Now, it's time for Cisco to add its logo to the actual device. The VAR Guy suspects that move will happen pretty soon... Alex: The VAR Guy saw that TV commercial over the Thanksgiving holiday weekend. Smart move by Cisco to add their logo to the Flip TV commercial. Now, it’s time for Cisco to add its logo to the actual device. The VAR Guy suspects that move will happen pretty soon…

]]> By: Alex http://www.thevarguy.com/2009/11/25/memo-to-cisco-flip-your-branding-switch/comment-page-1/#comment-106088 Alex Tue, 01 Dec 2009 07:37:13 +0000 http://www.thevarguy.com/?p=6215#comment-106088 The Flip commercials running now have a Cisco logo that flashes up on the screen along with the familiar "blip, blipup" sound. The Flip commercials running now have a Cisco logo that flashes up on the screen along with the familiar “blip, blipup” sound.

]]> By: The VAR Guy http://www.thevarguy.com/2009/11/25/memo-to-cisco-flip-your-branding-switch/comment-page-1/#comment-106044 The VAR Guy Thu, 26 Nov 2009 15:14:10 +0000 http://www.thevarguy.com/?p=6215#comment-106044 Andrew: Agreed, Cisco isn't a consumer brand. But much in the way Linksys products now carry the Cisco logo, The VAR Guy is suggesting Flip do the same. So, Flip remains the primary brand but Cisco's logo is at least somewhere on the Flip device and all packaging... Andrew: Agreed, Cisco isn’t a consumer brand. But much in the way Linksys products now carry the Cisco logo, The VAR Guy is suggesting Flip do the same. So, Flip remains the primary brand but Cisco’s logo is at least somewhere on the Flip device and all packaging…

]]> By: Andrew http://www.thevarguy.com/2009/11/25/memo-to-cisco-flip-your-branding-switch/comment-page-1/#comment-106043 Andrew Thu, 26 Nov 2009 09:55:18 +0000 http://www.thevarguy.com/?p=6215#comment-106043 Your readership knows who Cisco is but it is not a cool brand, and it doesn't have any confidence index in CE. Would you buy a Cisco DVD player over a Sony? How about Cisco Digital camera over a Canon? Flip is a cool brand, that itself might be more valuable to Cisco then the actual technology. Your readership knows who Cisco is but it is not a cool brand, and it doesn’t have any confidence index in CE.

Would you buy a Cisco DVD player over a Sony? How about Cisco Digital camera over a Canon?

Flip is a cool brand, that itself might be more valuable to Cisco then the actual technology.

]]>