Nine Lives Media Inc. — publisher of this Web site — gets asked the question all the time: Who Is The VAR Guy? Frankly, we don’t know for sure. But the following tidbits of information offer some clues about our anonymous channel insider.
That’s So Last Century
The VAR Guy tracked everything about the the channel and IT starting in 1992 for a range of high-tech publications. He’s actually sat down with everyone from Bill Gates to Michael Dell — though we’re not sure how he got a seat at those tables.
As an IT journalist, The VAR Guy covered the birth of Windows NT, the rise of Cisco Systems, the fall of Novell (and NetWare) and the potential rise of Novell (and SUSE Linux).
The (Nearly) New Millennium
The VAR Guy fell into blogging somewhere around 2005 or 2006. His voice popped up on a range of leading IT media sites. Again and again, pundits asked The VAR Guy whether he had his own site. By January of 2008, The VAR Guy went live with his own home on the web — www.TheVARguy.com.
Today, TheVARguy.com is:
- ranked among the top 1 percent of all blogs on the Web
- The IT channel’s most popular blog
- The IT channel’s first blog to cover emerging, disruptive technologies
Hello, I Must Be Going
Reach him by phone — assuming he has a number — and The VAR Guy sounds like a New Yorker one day, a New Englander the next. Apparently, he’s fickle with his allegiances as well, somehow rooting for the New York Jets, New York Mets, Boston Red Sox and New England Patriots. We know: It’s a pathetic mix.
Alas, The VAR Guy rarely returns voicemail. The best way to track him down — if at all — is via email (thevarguy [at] NineLivesMediaInc.com) or simply by posting comments (lots of comments) on this Web site. He typically replies to all reader comments.
